+44 (0)20 7254 9275
The HMT logo

HMT identity

HMT is a group that runs three private hospitals around the UK.

We were asked to devise a large scale identity system for the main group itself and the individual hospitals.

The logo brings together modern, clean typography and a four-colour abstract symbol.

The HMT symbol
Applications of the logo to each hospital

The 'flag' symbol, while being deliberately non-literal, implies resurgence, positivity and improving health. It is intended for use as a separate element in various communications and documents.

The HMT stationery
The HMT stationery

We created an extensive brand guidelines document that introduces the new identity and will help to maintain a consistent visual approach across all materials.

The HMT brand guidelines
The HMT brand guidelines

The document recommends best usage of logo, typography, layout, colour and imagery.

The HMT brand guidelines
The HMT brand guidelines
 

More HMT Hospitals

HMT Hospitals print

Twelve page brochure for HMT St Hugh's Hospital.

View

HMT Hospitals website

Clean, ordered site for hospital.

View

Get In The Back Of The Van identity

Logo for theatre collective.

View

Frui identity

Window on the world for holiday company.

View

EIP identity

Logo refinement, application and stationery.

View

 

Legal & Privacy
© 2010–2025 Igloo